Soshara.com is a fresh online shopping destination founded in June 2025 by two women entrepreneurs, Pooja Joshi and Jigna Soni – Nanand and Bhabhi turned business partners. With their individual brands, Daffodils (kidswear) and Fashion Basket by Jigna (women’s festive wear), they bring together a shared passion for Indian fashion and tradition.
From vibrant kids’ outfits to elegant Anarkalis, gowns, co-ord sets, jewellery, clutches, and accessories, Soshara offers everything under one roof. Guided by elegance and driven by style, every product reflects quality, care, and timeless charm – making Soshara a go-to destination for fashion lovers in India and beyond.